Corporate Partnerships
L.L.Bean
.
.
Overview
Overview
Since 1912, L.L.Bean has been guided by the philosophies of its founder, Leon Leonwood Bean, who created trusted products so anyone who wants to enjoy nature can do so more easily, comfortably, and confidently. L.L.Bean wants to continue his vision of an outdoors where everyone has access to these treasured spaces, and everyone belongs. That’s why L.L.Bean is proud to be partnering with the National Park Foundation and its Parks of the Future initiative.
These plans for modernized facilities, advanced technologies, and easier accessibility for everyone inspire us in our mission every day. Because national parks belong to all of us. And the benefits of being outside, both mentally and physically, are something we all need – and deserve. See how great it feels to Be an Outsider and visit llbean.com today.
The Backstory
L.L.Bean is an internationally recognized outdoor retailer known for its legendary customer service and high-quality gear and apparel that help to further people’s enjoyment of the outdoors. For more than a hundred years, L.L.Bean has connected generations of Americans to our national parks, a tradition that continues today.
L.L.Bean previously partnered with NPF on Find Your Park/Encuentra Tu Parque, which inspired people to discover and share their own unique connections to America’s national parks. L.L.Bean’s partnership helped make it easy for everyone to find the parks that are right in their backyard and make time outdoors an accessible goal. Through investments in introductory and welcoming national park experiences, such as Junior Angler and unique family summer programs at parks across the country, L.L.Bean made it easier to get outdoors and explore parks.L.L.Bean’s sponsorship of NPF’s Parks of the Future initiative will build on their efforts to help young people and families more easily access and experience the restorative power of nature.
In addition to their partnership with NPF, L.L.Bean has provided annual support to the Island Explorer propane bus system in Acadia National Park for many years. In 2019, the company announced a multi-year partnership with the Trust for Public Land to improve green spaces in order to provide greater access to the outdoors.
Partnership Impact
L.L.Bean’s partnership with NPF has celebrated and showcased the many ways individuals can access and enjoy our national parks. With L.L.Bean’s support – both financial and via in-kind fishing equipment donations, Junior Ranger expanded to include the Junior Ranger Angler program, encouraging kids to enjoy the vast recreational opportunities of the national parks. L.L.Bean funded Junior Angler programming was hosted at Redwood State and National Parks (CA), Boston Harbor Islands National Recreation Area (MA), Canaveral National Seashore (FL), Cape Cod National Seashore (MA), Cuyahoga Valley National Park (OH), and First State National Park (DE).
Support from L.L.Bean also allowed two parks to host accessibility and approachability programming, providing young people and their families with meaningful introductory park experiences. Petroglyph National Monument (NM) was able to hire a seasonal park ranger focused on introducing first time visitors to the park and providing recreational guidance. The ranger completed 120 trail roves and engaged with over 790 park visitors – many self-identified as first-time visitors from the local community. St. Croix National Scenic Riverway (WI) was able to host several programs to engage new and diverse local community members including 9 paddle events with local organizations, and a tree ID & animal hike for a group of visitors with disabilities. They were also able to connect with local school groups to offer hikes, snowshoe adventures, and ice fishing programs, connecting more than 100 students with the outdoors.
Related Stories
-
Partner VideoFun in Every DirectionIn 2019, L.L.Bean and NPF hosted free activities on Spectacle Island, four miles offshore from downtown Boston, to show Boston-area families that outdoor fun is only a short ferry ride away.
-
Partner StoryLife-Changing Experiences at a Little-Known ParkL.L.Bean sits down with Avia "Michell" Woulard, Interpretive Ranger at Canaveral National Seashore in New Smyrna, Florida.
-
Partner VideoPetroglyph National MonumentL.L.Bean explores what people love about Petroglyph National Monument, a wonderland of volcanic rock and ancestral Native American art, all within the city limits of Albuquerque, New Mexico.
-
Partner Story10 Best National Parks for KidsL.L.Bean and NPF highlight some of the best national parks for family adventures.
-
Partner StoryFind Your Urban ParkL.L.Bean and NPF offer up recommendations to help explore less-common activities you may find in national parks in or near your home city.
-
Partner Story50 States, 50 Undiscovered HikesL.L.Bean and NPF partnered on this guide to finding the trail less traveled, with hikes from every state that fly under the radar and are true gems.
Partner News
-
UpdateCelebrating World Ranger Day: NPF and L.L.Bean Are Investing in Park Housing
-
Press ReleaseThe National Park Foundation and L.L.Bean Bring National Parks to the SXSW 2024 Stage
-
UpdateNPF and L.L.Bean Help Parks Plan for the Future
-
Press ReleaseNational Park Foundation Honors Corporate Partners that Preserve and Enrich National Parks for Future Generations
-
Press ReleasePartnerships Spark Collaboration Benefiting Parks and Local Communities During National Park Week and Beyond
-
Press ReleaseL.L.Bean Supports "Parks of the Future"
-
Press ReleaseNational Park Foundation and Partners Share Commitment to Helping Parks Reach Their Fullest Potential
-
Press ReleaseNational Park Foundation Celebrates Companies that Help Connect People to the Wonder of National Parks
-
Press ReleaseNational Park Foundation Honors 20,000+ National Park Service Employees with New Video Series
-
Press ReleaseNational Park Foundation and L.L.Bean Receive 2020 Halo Award
-
Press ReleaseNational Park Foundation to Unveil New Instagram Stickers for National Park Week
-
Press ReleaseCorporate Support Elevates National Park Foundation Impact at National Parks Across the Country