As president and CEO of the National Park Foundation, the official nonprofit partner of the National Park Service, Will Shafroth leads the organization’s work to inspire all people to connect with and protect America’s national parks.
Shafroth led the National Park Foundation’s partnership with the National Park Service during the agency’s Centennial in 2016, contributing to increased public awareness of parks through the popular Find Your Park/Encuentra Tu Parque program, engaging new, more diverse audiences, and expanding public-private partnerships supporting national parks and park programs. He also oversaw the successful conclusion of the Foundation’s Centennial Campaign for America’s National Parks, raising more than $550 million over five years.
Among the signature projects that have been completed on Shafroth’s watch include the establishment of the Katahdin Woods and Waters National Monument in Maine, the restoration of Pullman National Monument outside Chicago and the acquisition of two historic Atlanta homes – one in which Dr. Martin Luther King Jr. was born, and the other where he and his wife Coretta Scott King raised their family.
Before joining the National Park Foundation, Shafroth served as Deputy Assistant Secretary and Counselor to the Secretary of the Department of the Interior (DOI), Ken Salazar. He has also served as executive director of the Great Outdoors Colorado Trust Fund and Colorado Conservation Trust, and chairman of the Land Trust Alliance and Resources Legacy Fund.
A fourth-generation Coloradan, Shafroth’s personal and professional lives have been centered around the health of parks and public lands and the vibrant communities they support. He is the father of three children and enjoys biking, hiking, fishing, canoeing and playing tennis.